Justin Harrison..Marketing socially is a new method that enables you to promote your business and describe your products and services using the internet, blogs, social networking sites, and social media. Many advantages exist for social marketing and they include the ability to create relationships with customers.Be open to try new things. When you talk to people who have blogs, don’t push your product, just be honest and tell them that you are wanting to have them review your page and see if they are interested. If they are they will take a look and then start to review your site and then if people like what they see, they will tell other people. And then your company will grow.The more visible a brand name is, the higher the recall of that brand name with people. However, the impact of a marketing campaign is crucially dependent on the users’ brand experience, hence the need for a positive experience. This can be achieved through amusing videos or articles, providing useful information or even using competitions built around the product. By utilizing appropriate techniques, social marketing can help establish a new brand or strengthen the awareness of an existing brand. Bloggers and web designers are commonly looking for interesting content they can use on their web sites. If you are able to give them quality articles they may begin using them on their sites. With this method you can create thousands of hyperlinks to your web site with every article you write. Popular articles are capable of being read by many bloggers that would like to comment.A marketing campaign exists to increase revenue and sales, and social marketing is no exception. Your business exposure in social media won’t always generate a sale, but it is like word of mouth advertising that spreads awareness of your business in a friendly way that will eventually lead to more sales.One of the best things you can do for your business is word of mouth, you can talk to people whether it be on the internet in social forums or on the street or in stores. And you would be surprised as to how many customers you will start seeing.This brings us to our last point. Quite simply the greatest benefits of social marketing are it’s, “Do it yourself,” approach. There is absolutely no outsourcing required. Anyone who can do basic computer operations can access the internet, and thus take advantage of all the numerous social networking sites. These sites will greatly help gain exposure of their product or service.
Justin Harrison is a leading
Internet Marketing consultant
responsible for the
strategies behind some of the biggest online brands including Amazon, BBC, MasterCard and many others.